Hancock Irrigation Services in O’Fallon, Illinois has been a client of New Adventure Web since 2015. Hancock Irrigation provides residential & commercial irrigation services to the St. Louis Metro East area; including installation, repair, start-up, and annual winterization.
Shortly after opening their new business in 2015, we launched a comprehensive digital presence for Hancock Irrigation Services; allowing them to become established online for the first time. Their digital presence included a new Responsive Website, Google Business Profile, and a Facebook business page.
The website contains comprehensive information about all of the services Hancock Irrigation offers to the local area. The website also has a News section that receives updates multiple times per month for recent projects, community involvement, and other company information.
Hancock Irrigation agreed to move forward with a Digital Marketing campaign in January 2017. Our objective for the digital marketing campaign was to help Hancock Irrigation become more visible online for local consumers seeking their services in targeted locations, and convert a healthy percentage of user website traffic into new leads/sales for their business.
Due to the highly seasonal nature of their business, their largest amount of website traffic comes in the early spring months and the months leading up to winter as their customers are looking for irrigation system winterization services. With their primary focus being on irrigation system installation, Hancock Irrigation sees their greatest year-over-year gains in spring, summer, and early fall.
